Elevate Your Annuity Business with Advisors Ignite.

Elevating your annuity business is at the heart of everything we do. For decades, our leadership team has been a top force in the annuity industry, empowering financial professionals with the tools, strategies, and mentorship needed to grow and thrive. We are committed to helping you optimize your sales process, enhance client relationships, and maximize your annuity production.

At Our Core we are an Annuity IMO

We provide a proven, step-by-step approach to help you sell more annuities and make more money. By combining our industry expertise, cutting-edge tools, and comprehensive training, we equip you with everything you need to succeed in the annuity market.

From leveraging our proprietary annuity analysis software that evaluates over 1,400 products, to tapping into our high-performance lead generation strategies, we ensure you have the right products and the right prospects. Our mentorship and sales coaching will help you refine your pitch, close more sales, and maximize your commissions. With Advisors Ignite, you’re not just learning to sell—you’re learning to scale your business and drive long-term, sustainable growth.

Steve Dejohn

Steven’s mission is to empower advisors to grow their businesses, achieve their goals, and transform their lives. With a genuine passion for helping others succeed, Steven has spent decades sharing his knowledge and experience to guide advisors toward extraordinary results. Featured on the cover of Senior Market Advisor Magazine in 2004 for generating $15 million in annuity premium sales, Steven has maintained that success for 20 consecutive years, surpassing $300 million in personal sales. His journey proves that success is possible—and he’s committed to helping advisors achieve it too.

With a heart for helping others and decades of experience, Steven is the ultimate coach for advisors ready to elevate their careers.

Mike Dressander

Mike brings his 35 years of IMO experience to the team. During his tenure, Mike has been on stage annually with the #2 all time FIA Carrier as a top 5 IMO for Annuity production. In addition, Mike has worked with over 10,000 agents helping them take their businesses to new heights. He’s helped design products and served on the advisory board of several major insurance companies. He’s in tune with the challenges reps face every day and he stands ready to help you succeed.

Working with Steve side by side for 16 years coupled with our top mentors, we will Ignite your productivity in the annuity and life Insurance business.

Discover how we help advisors achieve their goals. 

Below, you'll find a variety of resources to explore, including downloadable PDFs packed with valuable insights and strategies. But the best way to truly understand what we offer is by booking a personalized strategy session.  Download the resources that interest you and book your strategy session today—we’re excited to partner with you!